Our social media management services covers managing the monthly content calendar and creating all social media content for the youth movement of the People’s Association. As the posts were experiencing fatigue, we introduced a refreshed content strategy anchored on its key message pillars and created regular tactical posts such as weekly buzz on youth related activities, festive events, self-care messages and know your council members’ stories.

The PAYM IG and FB pages have seen a significant increase in youth followers and better engagement with new and existing pool of followers.